News Report

TRP Scam: BARC Suspends TRP Data For Three Months As Advertisers Grow Cautious

As the controversy surrounding the Fake TRP racket grows, the BARC, The Broadcast Audience Research Council which undertakes the task of measuring the TRP, has taken a major decision. For the next 12 weeks there won’t be any TRP calculation. Yes, the BARC has decided that it will suspend its weekly ratings of TV news channels for a period of three months. However, it said it Will continue to release weekly audience estimates for genre of news by state and language”.

#BARC #TRPScam #RepublicTV

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