International

PM Modi beats Trump to become the most followed leader on Facebook

Not that there was any reason to doubt his popularity, but Prime Minister Narendra Modi has now officially become the most followed leader on Facebook. He is by far the most followed world leader on the gargantuan social networking platform, counting 43.2 million followers.

That’s not all. The third spot belongs to the PMO account on Facebook, which has over 13 million followers. It is very evident that the world is watching PM Modi quite closely.

The study, which analysed the activity of 650 personal and institutional Facebook pages of heads of state and government and foreign ministers since January 1, 2017, meanwhile showed that Mr Trump easily counted most interactions on the platform.

Interestingly, Facebook CEO Mark Zuckerberg in a recent post cited the example of Modi to show how social networks can help establish governments of various countries connect with people.

Last year, Modi was the second most followed leader on Facebook right after US President Barack Obama and was followed by Turkish President Recep Tayyip Erdogan.

Other Indian leaders are popular too. Besides Modi, there’s the President of India at rank number 9 and the Union Minister for Foreign Affairs, Sushma Swaraj at number 16.

Of course, Facebook tends to be more widely used in Asia than Twitter which may also account for the large number of followers for Asian leaders.

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