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“Celebrity Cell” to help BJP expand its reach to film and TV stars in West Bengal

Biswajit Ganguly, Kanchana Moitra, Rupanjana Mitra, Rishi Kaushik, and Parno Mittra are among the film and TV stars who joined the BJP.

Kolkata: The BJP saw a sharp rise in the induction of actors in Bengal, nearly four months after the party has decided to create a separate “celebrity cell” in its quest to drive the star power ahead of the Kolkata Municipal Corporation polls in 2020 and the Assembly elections in 2021.

This year, several Bengali actors till July 2019, including Parno Mittra, joined the BJP in the presence of West Bengal unit head Dilip Ghosh and senior functionary Mukul Roy.

BJP Vice President in Bengal, Joyprakash Majumdar said, “In Bengal, people love celebrities and watch them. So, they are the perfect mode of communication with the people because of their popularity. Therefore, we have decided to engage them in political work through a separate cell.”

By 2014 many celebrities from Bengal joined the BJP, however, except a few none of them managed to create their individual space at the party. Leaders like Joy Banerjee, Rupa Ganguly, and Locket Chatterjee managed to impress the senior party leaders with their work at the grass-root level.

The saffron brigade and right-wing party plan to expand its outreach with the maximum participation from the stars.

Biswajit Ganguly, Kanchana Moitra, Rupanjana Mitra, Rishi Kaushik, and Parno Mittra are among the film and TV stars who joined the BJP at its headquarters in Delhi on July 18 in the presence of Mukul Roy, Rahul Sinha, and Sambit Patra.

In January 2019 Veteran actor Moushumi Chatterjee, who played lead roles in many Hindi and Bengali movies, also joined the BJP.

On the other hand, the Trinamool Congress party has mocked the BJP’s hunt for hundreds in the run-up to the 2021 assembly elections. TMC General Secretary and Education Minister Partha Chatterjee said, “Let the BJP first find suitable candidates for the 294 assembly seats, then they will think about forming the government in Bengal”.

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